MSMK in Marketing

Applicant Statement You must have a degree considered equivalent to a 4-year US Bachelor's degree. A 3-year undergraduate degree without an additional year of graduate study is insufficient.

You will need to submit a transcript from each college or university where you have completed coursework before your application will be considered complete and reviewed by the admissions committee.

You must submit essay responses to the questions detailed below (approximately 2 pages maximum). Please answer each prompt separately. You may copy/paste each prompt into your document. The admissions committee will review both the content of your responses and your ability to communicate clearly in writing. What attracts you to marketing as a field? Why is a Master of Marketing program the next logical step for you in your career, and why are you interested in the Carlson Master of Marketing program specifically? Being a professional in marketing requires strong communication skills. Describe a time when you were able to successfully “pitch” or communicate an idea. What did you learn from that experience?

We require two recommendations for application to the Master of Marketing (MKTG) program. These recommendations can be from any combination of professional and academic recommenders, though we strongly prefer that at least one recommendation come from a supervisor or current employer if you have professional experience.

Prepare a current resume that includes a detailed education and employment history in no more than 3 pages. Resume guidelines List both employer and official position held. Specify both month and year for dates of employment in each role. Detail job responsibilities and accomplishments in approximately 3-5 bullet points.

TOEFL/IELTS/PTE/Duolingo

The video essay is a required component of the application that provides candidates with an opportunity to show the admissions committee the authentic you. Think of this video essay as if you were answering an interview question with a member of our admissions committee. You will need to use a computer with camera and microphone capabilities. You will have the ability to test your technology before starting the video essay and submit a practice video essay. You can test your technology and run the practice simulation as many times as you wish to be comfortable with the format and technology. You will be able to review your practice video essay(s) and your recording(s) will not be saved beyond the testing phase and will never be reviewed. You can also practice responding to impromptu questions offline with a friend or colleague before completing the video essay portion of your application. You will be prompted to click "Ready" once you are prepared to submit an official video essay. You will be asked one impromptu question from a bank of imaginative or behavioral questions selected by our admissions team. Two minutes (120 seconds) will be provided to prepare an answer and two minutes (120 seconds) to record an answer. Recording will automatically stop after two minutes. You are not required to use the full two minutes. If you have time remaining once complete with your response, click the "Stop Recording" button to end the recording. You will only be provided one attempt to record your official video essay.